Community Inspiration from the Global Breast Cancer Impact Summit

In October 2020, Pfizer and a group of 34 multidisciplinary breast cancer advocates from 24 countries virtually convened at the first Global Breast Cancer Impact Summit. Through collaborative discussion, shared experiences, and action planning, attendees worked together to address diverse challenges faced by people living with breast cancer in 4 priority areas: Research, Policy Advocacy, Patient Support Programs, and COVID-19. As a result, a list of 81 actionable solutions were identified. 

It's our hope that sharing these ideas will further facilitate discussion and connection among the breast cancer community and inspire action on behalf of patients. At Pfizer, we put this into action by launching the Global Breast Cancer Advocacy Webinar Series in 2021. This webinar series provides breast cancer advocates from around the world an opportunity for education, capacity building, and best practice sharing in 3 of the priority areas addressed during the Global Breast Cancer Impact Summit.  

Learn about the virtual 2020 Global Breast Cancer Impact Summit through The Global Breast Cancer Impact Summit Report, explore the 81 Actionable Solutions to Improve Breast Cancer Care through the interactive PDF, and learn more about the Webinar Series by viewing the recordings below. The Global Breast Cancer Impact Summit Report and the Actionable Solutions interactive PDF are available in 9 languages: English, Deutsch, Français, Español, हिंदी (Hindi), Malay, Português, 中文 (Simplified Chinese), and 中文 (Hong Kong).  

Global Breast Cancer Advocacy Webinar Series

Session 1: Introduction to Medicine Development and Research 

October 26, 2021​​​​​

This session includes an overview of how medicines are developed and made available to patients and shares resources that can be used to help people living with breast cancer find clinical trials that may be right for them.
Presentations include:

  • 06:53 - How we collect data and why is it important for breast cancer research?
    • Dr Elizabeth Comen, Memorial Sloan Kettering Cancer Center
  • 24:27 - Patient-Centered Clinical Trial Education Program
    • Claire Saxton, Cancer Support Community
  • 37:13 - How Advocates Can Help Patients Learn About Clinical Trials
    • Elly Cohen, PhD, BreastCancerTrials.org
  • 47:16 - Q&A Session

Session 2: Focus on Real-World Data

November 16, 2021​​​​​​​​​​​​

This session provides an overview of what real-world data is and how it can be used by physicians and people living with breast cancer to make informed decisions about their care.
Presentations include:

  • 07:09 - Real-World Data and Evidence: What Is It and Why Is It Being Used?
    • Jeremy A Rassen, MS, ScD, Aetion
  • 26:60 - The Patient Perspective: The Relevance of Real-World Evidence in Patient Decision-Making
    • Renate Haidinger, German Breast Cancer Association
  • 39:10 - Q&A Session

Session 3: Infusing the Patient Voice into Research

February 23, 2022​​​​​​​

This session features a panel discussion with advocacy leaders that provides an overview and shares best practices on how to infuse the patient voice into breast cancer research.
Presentations include:

  • 00:15 - Introduction
    • 06:19 - Panel Discussion
      • Renate Haidinger, German Breast Cancer Association
      • Marzia Zambon, EUROPA DONNA - The European Breast Cancer Coalition
      • Ryan Hohman, Friends of Cancer Research