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Pfizer and a group of 34 multidisciplinary breast cancer advocates from 24 countries virtually convened at the first Global Breast Cancer Impact Summit. This collaboration helped to produce the Global Breast Cancer Advocacy Webinar Series, which gives breast cancer advocates from around the world an opportunity for education, capacity-building, and best-practice sharing in 3 of the priority areas addressed during the Global Breast Cancer Impact Summit.

​​​​​​​The initial 3 sessions are focused on topics related to breast cancer research, including the medicine development process, real-world data, and infusing the patient voice. Future webinars will focus on patient support and public policy advocacy.
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Webinar Session 1: Introduction to Medicine Development and Research

October 26, 2021​​​​​

This session includes an overview of how medicines are developed and made available to patients and shares resources that can be used to help people living with breast cancer find clinical trials that may be right for them.​​​​​

Presentations include:

  • 06:53 - How Do We Collect Data and Why Is It Important for Breast Cancer Research?
    • Dr Elizabeth Comen, Memorial Sloan Kettering Cancer Center
  • 24:27 - Patient-Centered Clinical Trial Education Program
    • Claire Saxton, Cancer Support Community
  • 37:13 - How Advocates Can Help Patients Learn About Clinical Trials
    • Elly Cohen, PhD, BreastCancerTrials.org
  • 47:16 - Q&A Session

Webinar Session 2: Focus on Real-World Data

November 16, 2021​​​​​​​​​​​​

This session provides an overview of what real-world data is and how it can be used by physicians and people living with breast cancer to make informed decisions about their care.

Presentations include:

  • 07:09 - Real-World Data and Evidence: What Is It and Why Is It Being Used?
    • Jeremy A Rassen, MS, ScD, Aetion
  • 26:60 - The Patient Perspective: The Relevance of Real-World Evidence in Patient Decision-Making
    • Renate Haidinger, German Breast Cancer Association
  • 39:10 - Q&A Session

Webinar Session 3: Infusing the Patient Voice into Research

February 23, 2022​​​​​​​

This session features a panel discussion with advocacy leaders that provides an overview and shares best practices on how to infuse the patient voice into breast cancer research.

Presentations include:

  • 00:15 - Introduction
    • 06:19 - Panel Discussion
      • Renate Haidinger, German Breast Cancer Association
      • Marzia Zambon, EUROPA DONNA - The European Breast Cancer Coalition
      • Ryan Hohman, Friends of Cancer Research